Monday, October 13, 2008

I witnessed first hand this week how a company uses PR internally to influence the employees view of the company.  I work at one of the big casino's here in biloxi.  There was a random drug test done on dealers during one of the shifts.  A lot of people were layed termed because of it.  The following day the CEO issued a memo reminding everyone of the drug policy, then he added at the end that the company does offer a rehab service for employees who need help quiting.  
It was an awsome move .  Even though the company had to enforce it's drug free policy, I felt that by showing that the company cares enough to help their employees get over their "addictions" and keep their jobs.  It also showed that they are not just out to fire folks for no reason.
This just interested me this week.


3 comments:

Kgal9520 said...

I totally agree. If you get busted for something like that (obviously against policy), then most would expect to get let go. But it's awesome to know that if addiction is a problem, your company cares enough to offer help.
In which case, the company has counteracted the bad feelings with a good one.

Julie said...

That definitely shows that the company cares about its employees. What a show of support for the employees. I think it is very important for a company to show that they care about their employees, otherwise, turnover will be high, and the workers will not recommend the company to others. Bold, but smart move on behalf of management.

Gail Williams said...

That's great! This is where HR & PR work together. It is costly to businesses to screen, rehire, and retrain then hope an employee can incorporate the culture. If the employer can get the workers help before the test, they have become Mighty Mouse and save the day!